The following is not an actual advertising campaign, but it should be. It’s the work of copywriter Matt Kapler, of whom I sadly know very little except that I admire his style. I hope you enjoy this brief digression.
The following is not an actual advertising campaign, but it should be. It’s the work of copywriter Matt Kapler, of whom I sadly know very little except that I admire his style. I hope you enjoy this brief digression.